Battling the Darkness

The ominous forces of darkness always lurk in the mundane and seemingly harmless places of our lives, then all of a sudden... BOOM! This reality is perfectly depicted in the "Lord of the Rings" sequel, “The Two Towers". The scene picks up with Théoden, King of Rohan deciding to take his people to Helm's Deep for safety, that impenetrable fortress, capable of stopping the advancing forces of Saruman. It seemed like those massive walls of Helm's deep would hold, however, Saruman’s Orcs discovered a small weakness in the fortresses structure, a culvert, which lets a stream of water flow outward, away from the cities walls. The scene ends with Saruman's Orcs using an explosive device to blast open the culvert, allowing the fortress to be breached.

So it is with the tile industry; we build these incredible waterproofed structures, only to have our systems breached by a small, seemingly insignificant device... TileWare calls these devices, "penetrating anchors". Not only do these devices violate waterproofing, they simply don't work. Consumers are all too familiar with accessory mounting failures: baskets, hooks and grab bars loosening and/or pulling away from the wall. Whether it's a traditional tile shower, steam shower or integrated wet-room, accessories should provide consumers with convenience, safety and workability for a lifetime. Unfortunately, for decades upon decades, residential, senior living, medical and hospitality properties have been mounting accessories with hollow-wall anchors, mollies and toggles (all penetrating anchors) with disappointing results. 

Whether these anchors are plastic or metal, they have historically proven to be completely unreliable, as well as a perpetuating expense and liability. Disturbingly, they violate waterproofing systems and provide an access point for water intrusion into the interior wall-cavity (the space where insulation, plumbing and electrical components are housed). In a construction era where buildings are air-tight, it's imperative that water is unable to leak into the interior wall, otherwise mold and bacteria will grow behind the wall in stale air spaces. In addition to these potential liabilities, improper penetration by any screw-type anchor may negate the manufacturer’s waterproofing warranty, saddling the repair cost entirely on the property owner.

TileWare fixes all these problems, once and for all! Not only do we push back the dark forces... we annihilate them with the light of results. We are able to do this because our products perform reliably. Additionally, we represent the lowest installed cost, along with the lowest lifetime cost (as compared to: plated, stainless steel or brass accessory goods). By-the-way, the fix isn't accidental, it requires forethought. The industry must engage consumers in a healthy conversation of "pre-planning", because consumers need both, waterproofing and accessory installation. It seems ridiculous to think that we would sell waterproofing products, knowing inevitability most installs are penetrated by screw-type anchors. The reality is, consumers need grab bars, however, most grab bars are installed in tile surfaces. Although this is a tremendous opportunity, it none-the-less amplifies the industries waterproofing vulnerabilities, especially when considering the onset of tile showers produced for aging baby-boomers. Thankfully, TileWare has the technology answer!

OUR TECHNOLOGY - Mounting failures and compromised waterproofing are now things of the past. TileWare's watermark innovation, the PermaTile™ Rough-in Fastener: the only non-penetrating, non-intrusive mortar-based fastening technology, that purposefully protects waterproofed tile construction systems. Our patented technology uniquely coincides with the timing of waterproofing. Ensuring that tile-substrates, waterproofing, thin-set, tile and our specially-configured stainless steel fastener integrate into a single monolithic structure... like rebar in cement. TileWare's welded assemblies transfer the mechanical load across multiple adhesion points, instead of a single penetrating drill point. Our blended system becomes one with the wall, holding between 1175 to 2800 lbs, while maintaining the integrity of waterproofing.

Call us to learn more about TileWare's unique advantage.

Visit: TileWare Mission